These designers showcased memorable collections at two recent fashion weeks in Johannesburg – and could well be on their way to becoming famous among South Africa’s swish set.
This 23-year-old has already won laurels as a young designer, and his collection is distinct and consistent. This season’s offering from OATH is for the female traveler, who wants to leave nothing behind and wear it all on arrival. A must-have for the stylish working woman this season is the cocoon coat.
Having launched her brand only six years ago, this young designer is making waves in the fashion industry. Her apparel is inspired by architecture, and the forms and patterns in nature. Selfi is a Cape Town-based label that wants to capture the essence of the eras.
Lesotho-born South African designer Thabo Makhetha-Kwinana launched her eponymous label in 2009. The brand has since received a number of accolades, including Nelson Mandela Bay’s Top 40 Under 40; she was also Designer of the Year at the ImpAct Awards (Arts & Culture Trust). Makhetha produces unique functional capes and jackets made out of beauteous Basotho blankets, called Kobo Ea Bohali ‘Blankets of Prestige’. The label made its debut at SA Fashion Week Joburg in March.
Nelson Makamo, collaborating with House of Olé
Though not a designer in the true sense, Nelson Makamo is an artiste you need to know and remember. He recently returned from Venice, where he participated at the annual Biennale. He collaborated with Olé Ledimo of House of Olé, who is known for his Savile Row-style classic-cut suits, but for SA Fashion Week, they added a glorious women’s collection.
Natasha Jaume & Carina Louw/Erre
Theirs is a fashion brand specializing in leather, aiming to provide the working woman quality wardrobe staples and investment pieces that can be worn both on and off duty. But at the Spring/Summer 2015 showing of SA Fashion Week, their fashion philosophy took another turn. Erre presented the Myri dress, which can be worn in different ways – we saw atleast 12 looks on the runway. Jaume says there could be more than 30 ways to wear the dress. This was inspired by the woman with a busy lifestyle who wants a simple dress she can wear in different ways for different occasions.