Oprah Winfrey’s exclusive interview with Prince Harry and Meghan Markle drew an audience of 17.1 million viewers to CBS Sunday evening, according to preliminary overnight ratings data compiled by Nielsen. That number will grow as final ratings figures are released—and may grow significantly as same-day ratings and viewership across digital platforms is added.
The ratings delivery is the largest prime time audience for any entertainment special in the 2020-2021 television season to date—and stands as the most-watched entertainment special since the Academy Awards on February 9, 2020.
The special was the most-watched show on the night, and led among viewers 25-55 and viewers 18-49, the key demographics valued by advertisers. CBS notes that the conversation dominated social media, with 12 billion impressions across social media.
Read the full profile on Forbes: https://www.forbes.com/sites/markjoyella/2021/03/08/17-million-watch-oprahs-interview-with-prince-harry-and-meghan-markle/?sh=757e33652040
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