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Companies-And DARPA-Are Using AI To Predict Human Emotion | Forbes

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The Pentagon’s research arm has pumped $1 million into a contract to build an AI tool meant to decode and predict the emotions of allies and enemies. It even wants the AI app to advise generals on major military decisions. DARPA’s backing is the starting pistol for a race with the government and startups to use AI to predict emotions but the science behind it is deeply controversial. Some say it’s entirely unproven, making military applications that much riskier.

The previously-unreported work is being carried out under a DARPA project dubbed PRIDE, short for the Prediction and Recognition of Intent, Decision and Emotion. The aim is to create an AI that can understand and predict reactions of a group, rather than an individual, and then offer guidance on what to do next. Think of a military leader who wants to know how a political faction or a whole country would react should he or she take an aggressive action against their leader. In PRIDE, the emotion detection is not for an individual. It’s more as a collective group and even at a national level,” says Dr. Kalyan Gupta, president and founder of Knexus. “To think about, you know, whether a nation state is either angry or agitated.” And it’s no small fry initiative; the plan is for PRIDE to provide recommendations for “international courses of action,” according to a contract description.

Whilst DARPA’s project is largely looking at sentiment elicited from text and information posted online, a handful of startups, from the U.K. to Silicon Valley claim they can both understand what people are feeling and how they will feel in the future by looking at their face.

In the Farringdon, London, offices of Element Human, 36-year-old founder Matt Celuszak grandly claims such emotion detection is about to cause a “shift change in how people live their lives and where humanity is evolving.” His company works with clients to hone the quality of their video ads by showing them to a small audience and having algorithms look for signs of emotion, whether that’s mild amusement or abject terror. It’s been operating largely under stealth, until now, though it’s been testing its tech with various major publishers, from CNN and Time Inc to the BBC.

Read the full profile on Forbes: https://www.forbes.com/sites/thomasbrewster/2020/07/15/the-pentagons-1-million-question-can-ai-predict-an-enemys-emotions/#4dc0610832b4

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The Most Valuable MLB Teams From 2010-2020 | Forbes

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Even in times of economic turmoil, an investment in a Major League Baseball team is a sure bet. The Yankees are the world’s second-most-valuable sports franchise, behind only the Dallas Cowboys. George Steinbrenner paid $8.8 million for the team in 1973. These are the 10 most valuable MLB teams over the past decade.

Read the full profile on Forbes: https://www.forbes.com/sites/mikeozanian/2020/04/09/despite-lockdown-mlb-teams-gain-value-in-2020/#19ec57a72010

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Entrepreneur Shawn Nagpal On Pushing Himself To Always Improve | Unfiltered | Forbes

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This week on Unfiltered we spoke with Nagpal Restaurant Group Founder Shawn Nagpal about his fear surrounding parenting, the mantras he uses to make sure he’s always leveling up and how he’s certain his 30s will be the best decade of his life.

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Should the 2020 U.S. Presidential Election Be Postponed? – Steve Forbes | What’s Ahead | Forbes

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The 2020 presidential election is just a few months away, and the coronavirus continues to plague our nation. What will this mean come November, and should the elections be postponed as was recently suggested by President Trump? Steve Forbes on the big problems looming as we inch toward the presidential election in the face of the coronavirus pandemic.

What’s Ahead featuring Steve Forbes provides his insights and perspective, to stay on top of what’s happening in this ever-turbulent world with glimpses into the future. What’s Ahead airs Tuesdays, Thursdays and Fridays.
#SteveForbes #WhatsAhead

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