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Cloud Services Essential for Driving Post-COVID Business Resilience



By: Kabelo Makwane

The debate on whether to adopt cloud computing within organisations has been settled, with cloud not only essential for business success, but also for the survival of businesses in the post COVID-19 future.

Never was there a time in the evolution of cloud technology such as during the COVID-19 lockdown where the benefits of cloud have stood front and centre. The pandemic has highlighted the need to build an intelligent resilient business, which leverages the use of data and cloud enabled platforms to drive customer engagement.

There are ample opportunities for companies in every industry to use the cloud with the benefits of these scalable solutions now being taken more seriously than ever before. Increasingly, businesses are turning to these scalable solutions to stay lean and competitive where the modern business requires greater flexibility, more agility and new opportunities for innovation.

Future-ready, resilient businesses

According to the Vodafone Business Future Ready Report 2020, characteristics of future-ready businesses include: A positive attitude to change, being open to new technology, actively planning for technology futures, setting detailed strategies, keeping up to date with emerging trends, and being adaptable.

Future ready businesses recognise the fast-growing power of customers and they’re using data, brand purpose and social responsibility in response to the new normal to adapt. This challenge isn’t going away anytime soon. In fact, it’s only going to accelerate.

The current and increasingly difficult economic situation has forced companies to be quicker when responding to changes in the marketplace. The flexible and customisable cloud computing solution can provide many useful advantages to help companies manage their businesses.

By moving to online ways of working – an important positive catalyst for the acceleration in cloud adoption and e-commerce, omni-channel forms of ensuring that a business’s customers can still buy and access the goods and services they want and need. It is inevitable that most businesses will need to have an online digital presence as a route to market

Data and digitalisation are transforming businesses across the value chain – from design and inception through to manufacturing and distribution. Cloud computing, with embedded capabilities such as big data and analytics, platform capabilities, machine learning and artificial intelligence has made it easier for enterprises to build products and services based on data-driven insights by leveraging cloud platforms.

The use of predictive analytics to model consumer buying behaviours, developing sound credit and risk management models, predicting movement and footfall patterns, gaining deep insights to drive value offers and consumer loyalty has enabled businesses to bring a personalised brand and buying experience which have fundamentally reshaped business models.

Your technology partner of choice

As businesses continue their pursuit of digital transformation projects – putting emerging technology into action, businesses must have clarity of strategy on at least five essential elements of cloud computing, consisting of migration speed and strategy, hyper-scale integration, modernization, management and innovation, to solve problems, create new and unique experiences and accelerate business performance.

This is why over the last decade, Vodacom Business has created an end-to-end multi-cloud portfolio, underpinned by the traditional practices of IT services management, to enable enterprises and SME’s to easily adopt and integrate cloud services.

We ensure that our client’s de-risk their cloud adoption journey, starting from simple co-locating in our enterprise class data centres, to our hybrid cloud capabilities which offer enterprises choice in how to embark on their journey.

Vodacom Business has a breadth of portfolio from partnering with global leaders to providing a one-stop shop, while preparing enterprises and SME’s for the digital world of tomorrow.

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