Bisila Bokoko, born in the Equatorial Guinea, raised in Spain and now resident in New York as a businesswoman, communications consultant and motivational speaker, is a global citizen like no other.
Straddling these regions for her wine and sports retail businesses and a library project she is spearheading in Senegal, Bokoko has been on self-quarantine for the last four weeks in her Manhattan apartment, after a recent work trip to Spain.
Here, she sheds light on the Covid-19 crisis that she says has made her more reflective of how she needs to rethink her businesses. “It is an extremely confusing and challenging time with such a huge impact on everything,” she says. “Life is never going to be the same again.”
The coronavirus outbreak has changed the way we eat, shop and consume, she adds, with the most dramatic change happening in retail, because of changing values and new priorities.
“The center is going to be the human being, and the wellbeing of the human,” says Bokoko. “And this will not be from an individual perspective, but in relation to each other. We have to be a more collaborative economy, because how we are, will affect everyone else. As leadership, we now need to lead from the heart.”
In this FORBES AFRICA interview, Bokoko speaks to Managing Editor Renuka Methil, also about how the current crisis will throw up new opportunities for local African art and the fashion business.
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